Posts Tagged ‘branding’

The CU Scoop - National Followers (Ep. 19)

Tuesday, August 5th, 2008

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Thanks for checking out this episode of BanktasticTV’s “The CU Scoop” featuring Mark McSpadden. Here are some important notes about this episode:

National Credit Union Brand
Mark talks about a hot debate going on over in the CU Tomorrow Blog. Jill Nowacki posted about a national credit union brand, but not necessarily a national advertising campaign. Jill started a great conversation on the blog, even sparking posts on other blogs. This is a hot topic right now, so check out the above links to read through the posts and comments, then share your own thoughts!

Credit Unions are like Lemmings
Mark also mentions an article posted by Robbie Wright that discusses how credit unions are like lemmings. Here’s a quote from the article:

“Credit unions are lemmings. Nobody ever wants to be the first one to do something. Then, slowly, as some credit unions adopt the new technology/process/whatever more CU’s start to follow. Pretty soon it is a mad rush because nobody wants to be the last.”

If you agree that credit unions seem to play follow the leader when it comes to innovation, let us know by commenting on the blog, or sharing your thoughts on the original post. Also, lemmings are real. Mark didn’t know that. Did you?

Thanks to our sponsors!
We’d like to give a huge thank you to our sponsors, Texas State Bank! We greatly appreciate your support!

You can be on The CU Scoop!
We’re interested in your thoughts on topics and trends in the credit union industry. If you want to be a part of our show, record your own video (roughly 2-3 minutes long) and upload it to our Viddler.com account. Here’s the log-in information:
username: thecuscoop
password: markymark
Remember the rules: 1.) no bank bashing, and 2.) don’t self-promote too much. If you have any questions about sharing your video with The CU Scoop crew, send an email to mark@banktastic.com.

What’s on the whiteboard this week?
See what’s behind Mark’s head this week!

Email Us!
Feel free to email comments or suggestions about “The CU Scoop” to mark@banktastic.com, or post your thoughts on the Banktastic Community. We’re always looking for your input.

See you next week!

-The Banktastics

The Burst - Where’s Brad? (Ep. 19)

Wednesday, June 4th, 2008

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Thanks for checking out this episode of BanktasticTV’s “The Burst.” Here are some important notes about this episode:

Q&A: Does the company you work for use Twitter?
Banktastic’s own Community Manager asked a question recently to learn more about Twitter usage among our members’ companies. We got a lot of varying responses where people ran their company’s twitter, only used a personal one, or had none at all.

I personally think that each company should give Twitter a solid chance. Aside from the fact that it’s free to use and connects you with an enormous audience, it’s a great way to put a personal touch on your brand. You get to communicate on a very casual (and fun) level with your customers with Twitter. Handle customer satisfaction issues, troubleshooting, promote new products or services - use Twitter anyway you want for your company. Seriously, give it a shot.

BarCampBankDallas on June 21 & 22
If you haven’t already penciled this into your calendar, do so now! BarCampBankDallas is going to be held on June 21 & 22 (Sat. & Sun.) in Frisco, TX. It’s not too late to register! Just visit the BCBD site to sign up now!

We’ve got a great group of people already signed up for this event, so try to get in on the fun if you can! All of the Banktastic crew will be in attendance, so come hang out and meet us.

We’re also still accepting sponsors for the event. For more information about sponsoring BarCampBankDallas, please email lisa@banktastic.com. We’ll see you there!

The Banktastics to cover Finovate 2008
It’s official! Mark & Lisa will be attending and covering Finovate 2008 held in NYC in October! We had a great time covering FinvoateStartup, and this time it’s going to be even better. If you’d like to meet up with us at Finovate, just contact us before hand and we’ll make sure to work something out. We’ll keep you informed about any more developments regarding covering this event.

Banktastic Sticker Flickr Group!
Wanna show your love for Banktastic? Why not use one of our stickers to spread the word?

We started the Banktastic Sticker Fun Group on Flickr for our members to show us the coolest places they’ve put our stickers!

If you’d like to get your hands on a couple of Banktastic stickers and a few of our awesome Moo cards, just send an email to lisa@banktastic.com with your name/mailing info, and we’ll send some to you ASAP! Once you get them, stick them some place awesome and add your pics to our Flickr group!

Subscribe to Banktastic on iTunes
All of BanktatsicTV’s shows are available on iTunes now! Click here to access our podcast page to subscribe, or open iTunes and search “BanktasticTV.”

Email Us!
Feel free to email comments or suggestions about “The Burst” to brad@banktastic.com, or post your thoughts on the Banktastic Community.

See you next week!

-The Banktastics